Entries by Simon Galanakis

Why content is key for AR platforms

Content in the context of Augmented Reality (AR), is defined as the presentation of existing information in a format applicable to the current world-view. This takes the form of visual and/or audio but can also take on other sensory formats such as touch or even smell. This distinction between content and information is important to […]

Using Machine Learning to leverage the power of Augmented Reality

Augmented Reality (AR) in its current definition is the overlay of digital information on a real-world view. In practical terms, it is the process of recognising specific physical objects in a device’s camera and superimposing digital content such as video, audio or 3D models. Visual recognition is one aspect of AR which encompasses image, object, […]

Staff blog: EMS Data Integration al dente.

It is a rare chance that we can compare the joy of fine cuisine to the rawness and relevance of data in our EMS. How can the culinary art of a top hat restaurant be linked to data integration in the EMS? Well, aside from the fact that it is too close to lunch and […]

Staff blog: eCommerce the Past, Present and Future

“True wisdom comes to each of us when we realize how little we understand about life, ourselves, and the world around us.” – Socrates 470-399 BC Commerce is the exchange of funds for goods or services. eCommerce is the same exchange, but without the use of physical cash swapping hands. In 1982, the United States […]